I love Mailchimp. I have more Freddie figurines than I can count. It’s not that I have hundreds of them; I just have them scattered over multiple locations, including a storage unit. But it’s definitely more than three, which means I have more Freddies than I have children.

We’ve been using Mailchimp and helping clients with it since 2010. It’s changed a lot, including expanding beyond basic email marketing to a more robust marketing automation platform that you can even use to build a website and launch an e-commerce store. Let’s take a look at a few of the benefits of Mailchimp.

We’ve used Mailchimp for years and are huge fans. While it’s not a good fit for every situation, it tends to be easy to use, easy to understand, quick, efficient, and affordable for most organizations. Let’s take a look at what I think are the best Mailchimp features.

Every email list needs an email address for each subscriber. And your list would likely benefit from having a first name and last name as well. But what do you do when you need a custom field like “Company Name?” How can you create something like that in Mailchimp?

We’re big Mailchimp fans. While there are certainly more powerful, robust email marketing and marketing automation tools, Mailchimp tends to keep things simple and easy to use. We’ve used them for years. While we help clients with other platforms as well, it’s our email marketing platform of choice in most cases.

If you use email marketing, there’s a likely chance that you’ve heard of Mailchimp—maybe you’re currently using it. We at T&S are big fans of Mailchimp, but that doesn’t mean it’s right for everyone.

We’re big fans of Mailchimp. It’s our platform of choice for email newsletters and plenty of other email marketing as well. We also recommend it to our clients largely because it’s so easy to use. But what do you do when you have a problem? How do you contact Mailchimp for help?

Is Mailchimp easy to use? Most of our clients think so. While many of our clients have us manage all their email marketing, others just have us help them with the initial setup, and then they take care of the ongoing work themselves.
 If you’re a DIYer, how do you actually use Mailchimp for email marketing?