LinkedIn is prioritizing conversations, newsletters, and short videos in 2025. Learn how to make the algorithm work for you.
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LinkedIn is more than just a social networking platform—it’s a strategic tool for growth. Whether you’re a business owner, a nonprofit leader, or an executive looking to build influence, LinkedIn can help you establish authority, make meaningful connections, and generate leads that align with your goals.
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Your LinkedIn background is like the wallpaper in your professional living room. You don’t want it to scream “default gray box,” right? A polished background makes your profile look intentional, professional, and—dare we say—impressive.
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LinkedIn is a powerful platform, particularly for business-to-business (B2B) interactions, but its usefulness depends on whether it aligns with your organization’s audience, capabilities, culture, and comfort level.
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LinkedIn has evolved from a simple resume-hosting networking site to a powerful platform for business marketing and professional branding. With over 800 million users, LinkedIn offers vast opportunities for businesses to connect with industry professionals, generate leads, and establish thought leadership.
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Do you need to update your header image to complete your LinkedIn profile? Or maybe you’re like me and Tim, and staying the same too long makes you antsy. No matter the case, we’re here with some stellar LinkedIn backgrounds for you to use and abuse, no questions asked!
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LinkedIn has become a great platform for B2B companies and those targeting the more affluent, white-collar demographic. It’s more than just a platform; it’s a critical tool for amplifying your professional narrative, whether for personal branding or elevating your company’s profile.
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When leveraging LinkedIn, knowing the differences between a personal profile and a business page—aka Company Page—can make the difference between using LinkedIn effectively and wasting time, money, and resources.
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Creating a professional and engaging LinkedIn profile is essential in today’s digital world. An impactful part of your profile is the background image, which sets the tone and reflects your professional persona. In fact, in nearly every LinkedIn profile consultation I do, the background image is one of the first things we customize!
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In the world of professional networking and B2B marketing, LinkedIn stands as a powerhouse platform. With over 930 million members worldwide, it offers unparalleled opportunities for professionals to establish themselves as thought leaders within their industry.
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