Did I ever think I’d be using an AI to help me edit back when I first talked with Tim about potentially joining the Backslash team in late 2023? Absolutely not.
Read More
Artificial intelligence (AI) is no longer a novelty in marketing—it’s a powerhouse of efficiency and creativity that has fundamentally changed how we work. At Backslash Creative, we don’t just use AI to automate tasks; we use it to enhance our expertise and amplify the value we deliver to our clients. The key is to treat AI like a brilliant assistant: great at handling the middle part of the process but always needing human guidance to ensure the final result is spot-on.
Read More
Artificial Intelligence (AI) isn’t just a buzzword—it’s a not-so-secret tool that revolutionizes marketing strategies, making my job easier and stretching our clients’ marketing dollars further. Here are just a few ways our team has harnessed AI to inject a dose of efficiency and innovation into our marketing tactics, ensuring that our clients get the best bang for their buck.
Read More
Artificial Intelligence (AI) is shaking things up in the marketing world, offering some seriously smart tools and techniques to spice up your marketing game. If you’re keen on harnessing the power of AI, it’s crucial to grasp not just the what and the why but the how to integrate AI seamlessly into your marketing strategies.
Read More
I love using AI, and I’ll say the same right up to the point we become subjugated by our robotic overlords. One of the many areas of marketing I use AI for is email marketing. Yes, email marketing can still be effective if done right.
Read More
Combining AI with social media’s power can improve your marketing if done right. It’s like unlocking a secret level in a game where the rewards are more engagement, deeper connections, and, ultimately, a stronger business presence online. But what prompts should you use?
Read More
AI has left the world of shows I love (like Star Trek) and entered the mainstream. It’s transforming the way we approach digital marketing, and SEO is no exception. However, the key…
Read More
SEO, the art and science of getting your content to the top of search engine results pages, is a landscape that’s constantly changing, with search engines refining their algorithms and user behavior evolving.
Read More
Let’s dive into the exciting world of logo design with a twist – we’re talking about AI, a.k.a. your creative intern. Now, let me be clear upfront: while AI can be an incredible source of inspiration, you might not want it to be your final logo designer (trust me, it can’t spell very well, and I can relate).
Read More
Oh, the alluring world of photography! Where a picture is worth a thousand words, and a good background is worth a thousand pictures. Okay, I’m not great at math, but your background is important! But what if your background falls short? Or what if your image isn’t quite the right dimensions, but you’d rather extend the background than crop the photo? Enter the magical realm of AI, the saving grace for us ‘mediocre’ photographers.
Read More