There’s no doubt email marketing for your business is one of the most effective, inexpensive ways to market yourself. And you probably already know that it’s better for you to use a service than sending your email newsletter yourself. So how do you pick that email newsletter service provider? Let’s take a look at four things you should do before picking your email newsletter platform, or provider.

So you’ve decided you want to start sending out an email newsletter on a regular basis. You know it will take an investment of time and some money. Now should you pay a monthly fee for a service, or just use your email client or some sort of desktop software to send your email newsletter?

So you’ve made your MailChimp account, or maybe you had T&S create it for you. Either way, now you’re ready to create your very first email newsletter. But how do you get started? MailChimp is definitely our favorite email newsletter management system, but it can be a little intimidating at first. Fortunately, it’s not too hard. Let’s take a look at how to get started.