Blog

Articles about social media

Nonprofit Instagram post ideas

By Michela Owen | October 9, 2024

Managing social media for a nonprofit can sometimes feel like juggling a thousand things at once. You’ve got a mission to share, stories to tell, and donors to engage, all while figuring out the best way to connect with your audience on social media. Luckily, we’ve got your back with some fresh social media post ideas optimized for Instagram—though you can easily tweak these ideas for any platform.

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Is it worth marketing on LinkedIn?

By Tim Priebe | September 18, 2024

LinkedIn is a powerful platform, particularly for business-to-business (B2B) interactions, but its usefulness depends on whether it aligns with your organization’s audience, capabilities, culture, and comfort level.

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What is a LinkedIn marketing strategy?

By Tim Priebe | June 26, 2024

LinkedIn has evolved from a simple resume-hosting networking site to a powerful platform for business marketing and professional branding. With over 800 million users, LinkedIn offers vast opportunities for businesses to connect with industry professionals, generate leads, and establish thought leadership.

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How is Threads doing?

By Tim Priebe | April 10, 2024

Since its launch on July 5, 2023, Threads has woven itself into the fabric of social media conversations, sparking curiosity and skepticism in equal measure. Well, maybe more skepticism than curiosity.

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ChatGPT prompts for social media

By Tim Priebe | March 27, 2024

Combining AI with social media’s power can improve your marketing if done right. It’s like unlocking a secret level in a game where the rewards are more engagement, deeper connections, and, ultimately, a stronger business presence online. But what prompts should you use?

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How does the LinkedIn algorithm work in 2024?

By Tim Priebe | March 6, 2024

LinkedIn has become a great platform for B2B companies and those targeting the more affluent, white-collar demographic. It’s more than just a platform; it’s a critical tool for amplifying your professional narrative, whether for personal branding or elevating your company’s profile.

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How to use Pinterest for business

By Michela Owen | February 28, 2024

Let’s talk Pinterest – a platform that’s much more than just a hub for DIY enthusiasts and recipe hunters. For businesses, Pinterest is a goldmine for visual marketing and connecting with a diverse audience.

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Where can I find LinkedIn backgrounds?

By Tim Priebe | December 27, 2023

Creating a professional and engaging LinkedIn profile is essential in today’s digital world. An impactful part of your profile is the background image, which sets the tone and reflects your professional persona. In fact, in nearly every LinkedIn profile consultation I do, the background image is one of the first things we customize!

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Should my business be on Threads?

By Tim Priebe | October 18, 2023

If you haven’t heard, there’s a new kid on the social media block: Threads, brought to you by the tech giant Meta. While we’re a few months into its lifespan, it’s hard to tell whether it’s going to last or whether it’s a supernova—setting records for the fastest-growing online service but then dying off quickly.

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How to write a clever Instagram caption

By Leann Priebe | September 20, 2023

In the fast-paced world of social media, where every post is fighting for a few seconds of a viewer’s attention, Instagram captions have become the unsung heroes. You might wonder: Can a few lines of text beneath a photo or video truly make a difference?

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