Articles about social media

Should my business be on Threads?

By Tim Priebe | October 18, 2023

If you haven’t heard, there’s a new kid on the social media block: Threads, brought to you by the tech giant Meta. While we’re a few months into its lifespan, it’s hard to tell whether it’s going to last or whether it’s a supernova—setting records for the fastest-growing online service but then dying off quickly.

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How to write a clever Instagram caption

By Leann Priebe | September 20, 2023

In the fast-paced world of social media, where every post is fighting for a few seconds of a viewer’s attention, Instagram captions have become the unsung heroes. You might wonder: Can a few lines of text beneath a photo or video truly make a difference?

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How to become a thought leader on LinkedIn 

By Tim Priebe | September 6, 2023

In the world of professional networking and B2B marketing, LinkedIn stands as a powerhouse platform. With over 930 million members worldwide, it offers unparalleled opportunities for professionals to establish themselves as thought leaders within their industry.

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How do I find my audience on Facebook?

By Michela Owen | August 2, 2023

In the world of social media marketing, Facebook stands out as a giant, offering tons of opportunities to connect with your target market. While it’s not always the best fit for every organization, it makes sense for a lot of them.

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Can you prevent someone from saying they work for your company on LinkedIn?

By Leann Priebe | July 12, 2023

LinkedIn has become a powerful platform for professionals to network and companies to build their online presence, especially in the B2B space. But when it comes to preventing individuals from falsely claiming to work for your company on LinkedIn, you may run into an issue.

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Should my business be on Twitter in 2023?

By Leann Priebe | May 31, 2023

It’s 2023, and Twitter is still around. In the last year, the platform has gone through more changes than a chameleon on a disco dance floor. From new features to controversial policy updates, it’s enough to make a small business owner wonder, “Should my business still be on Twitter?”

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Facebook post ideas for small businesses

By Michela Owen | May 24, 2023

As a small business owner, it can be challenging to constantly come up with new and engaging Facebook post ideas to keep your audience interested and connected with your brand. Whether you’re struggling to come up with fresh ideas or you simply don’t have the time to create new content every day, we’ve got you covered.

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How to see your company followers on LinkedIn

By Leann Priebe | April 26, 2023

Hey there, LinkedIn lovers! Are you ready to take your company’s social media game to the next level? Well, you’ve come to the right place. Today, we’re going to dive deep into the magical world of company followers on LinkedIn.

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How does the Instagram algorithm work in 2023?

By Michela Owen | April 5, 2023

We’ve all heard the conspiracy theories that social media algorithms are out to get us – that they’re secretly plotting against our posts and laughing maniacally as they bury our content in obscurity. But the truth is, algorithms are just a set of rules and equations that dictate what appears on our feeds. No evil mastermind required!

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What makes a good video thumbnail?

By Leann Priebe | March 22, 2023

If you’re anything like me, you have been down a few YouTube rabbit holes. I’ll start watching my favorite make-up artist, and then hours later, I’m watching a video of Judge Judy! Every day, millions of users watch videos they never intended to. This is due in part to exciting thumbnails!

But how can you make your video thumbnails enticing on YouTube and elsewhere?

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