Blog

Articles written by Leann Priebe

The Backslash crew hits the road

By Leann Priebe | July 24, 2024

At Backslash Creative, we’re always looking to stay ahead of the curve and bring the latest insights back to our clients. That’s why we’ve been hitting the road, attending key events and conferences.

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Is WordPress good for small business websites?

By Leann Priebe | June 19, 2024

WordPress isn’t just a blogging platform; it’s a powerhouse that drives a massive majority of websites on the internet. For small businesses, it’s not just about having a website but having one that grows with you, which is why many are turning to WordPress for its flexibility and user-friendliness.

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What skills are needed for digital marketing?

By Leann Priebe | May 29, 2024

I’ve said it before, and I’ll say it again. I never meant to start a digital marketing company. But now we’re here, so it’s important to know what skills you actually need for digital marketing, regardless of whether you ended up doing marketing intentionally or not.

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Where do you get WordPress themes?

By Leann Priebe | April 24, 2024

WordPress themes are essential for anyone looking to design a personalized or professional website without starting from scratch. Whether you’re on a budget, seeking specific functionalities, or need a theme optimized for page builders, there’s a variety of resources available.

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What are the different hubs in HubSpot?

By Leann Priebe | March 13, 2024

One of the reasons we’re a HubSpot Partner is because HubSpot has a bunch of great tools, and their integration is fantastic. They pack a great punch with several of what they call hubs, each designed to streamline different areas of your business.

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Why balance is important to our team

By Leann Priebe | February 14, 2024

Balance isn’t just a concept at Backslash Creative; it’s a part of how we live and work daily. It’s understanding that keeping a healthy work-life balance is a continuous journey, and it requires us to be flexible and aware, both as individuals and as a team.

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Mailchimp alternatives

By Leann Priebe | January 31, 2024

We love Mailchimp, but we also understand it’s not for everyone. It’s fairly popular, but you may want to explore other options, especially if you don’t like its features or pricing. Let’s dive into some Mailchimp alternatives that may better fit your email marketing needs.

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Is Bing still relevant?

By Leann Priebe | December 20, 2023

It’s easy to get swept up in the world of Google when it comes to SEO, given its massive footprint in the search engine universe. But don’t forget about Bing! This search engine may not be the star of the show, but it definitely deserves a spot on our radar, holding its own unique space in the market.

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5 things that don’t matter for SEO

By Leann Priebe | October 11, 2023

As a busy mom, wife, and business owner, I have little time for stuff that doesn’t matter. When it comes to SEO, the same applies! There’s a lot on your plate as a business owner or content creator already, so here are the five things you can ignore when it comes to SEO. 

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How to write a clever Instagram caption

By Leann Priebe | September 20, 2023

In the fast-paced world of social media, where every post is fighting for a few seconds of a viewer’s attention, Instagram captions have become the unsung heroes. You might wonder: Can a few lines of text beneath a photo or video truly make a difference?

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