Google’s algorithm keeps SEO pros guessing, but testing reveals what works. From content quality to search intent, here’s what we know.
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LinkedIn is prioritizing conversations, newsletters, and short videos in 2025. Learn how to make the algorithm work for you.
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If you want to get found online, two of the biggest options are organic SEO and paid search (think Google Ads). Both can generate leads, drive traffic, and grow your business. But they work in very different ways.
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LinkedIn is more than just a social networking platform—it’s a strategic tool for growth. Whether you’re a business owner, a nonprofit leader, or an executive looking to build influence, LinkedIn can help you establish authority, make meaningful connections, and generate leads that align with your goals.
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HubSpot is a powerful platform that combines marketing, sales, and customer service in one place. It’s a favorite among businesses and nonprofits for a reason, but let’s be honest—HubSpot can feel overwhelming. With so many tools, features, and customization options, it’s easy to get lost figuring out where to start or what to tackle next.
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SEO can be one of the most valuable tools in digital marketing, but it’s also one of the easiest to mess up. When done wrong, it can mean wasted time, lower rankings, and missed opportunities.
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Artificial intelligence (AI) is no longer a novelty in marketing—it’s a powerhouse of efficiency and creativity that has fundamentally changed how we work. At Backslash Creative, we don’t just use AI to automate tasks; we use it to enhance our expertise and amplify the value we deliver to our clients. The key is to treat AI like a brilliant assistant: great at handling the middle part of the process but always needing human guidance to ensure the final result is spot-on.
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If you’re wondering whether Threads should be central to your business’s social media strategy, let me save you some deliberation: I have yet to run across a business where a “Threads-first” approach makes sense. But that doesn’t mean Threads doesn’t have value! If your goal is to make it easier for people to find and engage with you online, Threads can be a great addition to your overall strategy.
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Managing your marketing efforts manually is like trying to steer a ship with a spoon. Sure, you could do it, but why would you want to when HubSpot’s marketing automation tools are available to streamline the process? Let’s take a closer look at how HubSpot helps you automate time-consuming tasks like scheduling social media posts, emails, and workflows—and how lists tie it all together.
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We’re excited to announce that Backslash Creative has been featured on SocialAppsHQ’s list of the Best Web Designers in Oklahoma! It’s an honor to be recognized alongside some fantastic design agencies in the state.
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