Are you an executive director of a nonprofit organization? If so, LinkedIn is a powerful tool you should use to market your organization. Let’s look at how you can start doing that, including creating a strong profile, building relationships with other professionals, and using LinkedIn for fundraising.
Read MoreIt’s that time again: more LinkedIn background images! Whether you have a company, business-professional, or creative LinkedIn page, one of these may be the perfect one for you. Background images are usually what catches a visitor’s attention from the moment your page loads.
Read MoreIf LinkedIn is a good fit for your organization’s goals, it can be a great marketing tool. I often talk to people at businesses and nonprofits who think they should be spending more time on LinkedIn, but don’t know that to do. Here are 40 things you can do to use LinkedIn for marketing.
Read MoreIf you’ve used LinkedIn for any time, chances are pretty good that you’re familiar with your LinkedIn profile. People who sign up for a LinkedIn account get a profile that shows their profile photo, background photo, summary, work history, and more. But that’s really set up for individuals, not businesses. Can a company or nonprofit join LinkedIn?
Read MoreMaybe you have thought to yourself, “Self, I should really be doing more on LinkedIn, but I have no clue how I can get more business using it.” If so, you’re not alone! I frequently talk to business owners and salespeople who have heard about other people having success on LinkedIn, but don’t know how to get started themselves. We’ll dive into a system to use LinkedIn for business development here in a moment, but first let’s answer this question: Should you even be using LinkedIn?
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