Choosing one Instagram page that stands out to me is difficult because there are so many great options, but overall, Fabletics’ Instagram page has it all—especially when it comes to marketing tactics. Fabletics designs activewear for women (they also have Fabletics for men) and was co-founded by actress Kate Hudson. So, why have I chosen Fabletics? Let’s break it down!
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If you use email marketing, there’s a likely chance that you’ve heard of Mailchimp—maybe you’re currently using it. We at T&S are big fans of Mailchimp, but that doesn’t mean it’s right for everyone.
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When you think of website design, what comes to mind? Coding? Complexity? That may have been true back in 2003 when our agency first opened its doors, but it’s not the case any longer. We at T&S are big fans of WordPress in general, and for many reasons. It’s a very versatile platform, and one of the tools we use through WordPress is a page builder plugin to create clients’ websites. Our team can still dip into the code when needed, it’s just not needed nearly as much now as it used to be. Beaver Builder is our page builder of choice, so let’s look at what it offers and why we like it.
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A big part of our company culture is having fun, so we’ve decided everyone on our team has to share some fun facts about themselves. And apparently I’m going first! Here are fifteen fun facts you may not know about me.
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In general, businesses and nonprofits need to have a social media presence, and Facebook is typically a great place to start. Facebook offers different types of profiles and pages to meet everyone’s needs, allowing businesses to drive traffic, increase click rates, promote engagement, set a trustworthy foundation with clients or customers, and even increase sales.
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Have you ever clicked on a website from your phone and notice that half of the text is cut off? Photos are all over the place? It’s stressful and a bad user experience!
When creating a website, you should always have the term “mobile-friendly” in the back of your mind. If your website isn’t mobile-friendly, people who browse the internet on their cell phones will have issues when trying to view your site.
Let’s look at why that matters, some tips you can use, and finally some examples of well-designed mobile websites.
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If you want to make it easy for people to do business with you, you must make it easy to find you online. SEO—Search Engine Optimization—is a huge part of that.
SEO is all about how and where you show up in search engines. And Google is, by far, the most popular search engine out there. So in general, you should focus on showing up better in Google.
But if you’re just starting out, SEO can feel overwhelming! What should you do first? What are some of the quickest wins?
Let’s look at a healthy strategy for SEO. Then we’ll look at 12 tools and tactics you can use to help improve your SEO.
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I’m a big fan of Instagram. Most of us here are. Instagram has grown a lot over the past few years—showing no signs of slowing down—and that growth means it’s worth considering as a marketing platform for your business or nonprofit.
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We’re big fans of Mailchimp. It’s our platform of choice for email newsletters and plenty of other email marketing as well. We also recommend it to our clients largely because it’s so easy to use. But what do you do when you have a problem? How do you contact Mailchimp for help?
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Buying a domain name can be exciting, frustrating, or even both. You have to consider whether you want a .com or something else, deal with your first choice being taken, and at the end, you’re finally the proud owner of your own real estate on the web. Well, you will be once you get a website created for the domain name. But does it matter where you purchase it? Where is the best place to buy your domain name?
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