Last week, we released an infographic sharing what we learned in our 2016 Email Newsletter Subscriber Survey. Now, of course Holly did a great job with the infographic. But if you…
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We recently sent out a survey to our newsletter subscribers—in fact, you might call it our 2016 Email Newsletter Subscriber Survey. (We do.) Our goal was to learn what our audience (that’s you!) wants more of from us in the future. But instead of…
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LinkedIn is important for many businesses and nonprofits, so when I found out that LinkedIn was overhauling their Company Pages yet again, I was cautiously optimistic. There’s always room for improvement, but…
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Facebook has been rolling out some updates to Pages to make them more mobile-friendly. Their recent update to the call-to-action button means you have more options of where that button sends your prospects. It’s now possible for them to book appointments, buy tickets, start an order, or get a quote.
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Do you manage a Company Page on LinkedIn? If so, you may have recently seen a pop-up when visiting your Page. It said, “We’ve listened to your feedback and redesigned your Company Page. Access the new admin experience.” What this means…
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Let’s face it. Even though it’s very much an online world, there are those who still like to learn by reading a book. I read most of my books on my Kindle app on my iPad (instant gratification, anyone?), but physical books have their place as well.
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If you’re responsible for the social media at your nonprofit organization, chances are good that it’s one of many important tasks on your plate!
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When you search for something on Google, have you noticed that the first few results have a little green icon that says “ad” on them? Those search results are the product of paid advertising through AdWords.
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Recently, I attended a webinar that covered some of the best practices in Instagram based on popular posts. The examples were from a bunch of different kinds of users and in all kinds of industries—although food was a pretty common theme, of course.
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Pinterest is a great social media platform for a lot of businesses. If what you sell is very visually-oriented, it’s at least worth considering the audience on Pinterest, the level of effort the platform would require from you, and seeing if you should be on it.
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