Blog

Articles about email marketing

Creating your MailChimp list

By Holly Kosec | November 18, 2014

MailChimp is a great option if you’re looking to create an email newsletter. In fact, they’re our recommended provider because our clients find them easy to use. Last time we talked about creating your MailChimp account. The next step is to make your List.

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Creating your MailChimp account

By Holly Kosec | November 11, 2014

MailChimp is our recommended service provider for email newsletters. They have an easy-to-use interface, great tracking and analytics, and can help keep your email database organized with their bounce tracking and list cleaning. Plus, getting started with MailChimp is simple, quick, and free. So let’s take a look at how to get started by creating your MailChimp account.

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7 best practices to build your audience online

By Tim Priebe | September 9, 2014

Social media management can be a challenge. You have to worry about setting up sites like Facebook, Twitter, Google+, and LinkedIn the correct way. You have to share updates on a consistent basis. And you need to build your audience.

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The 3 best MailChimp features

By Tim Priebe | August 12, 2014

If you’re running an email newsletter, or considering starting one, there are a lot of options out there to choose from. The decision making process isn’t always easy. But we at T&S have consistently recommended MailChimp for the last few years. Here are a few features that may resonate with you. At the very least, they’re features I’ve found useful.

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OOMPHcast #5: JC Riley – Don’t keep all your eggs in one basket

By Tim Priebe | May 21, 2014

JC Riley with AFH Marketing was my guest for this episode. JC shared his experience with us, including advice to not keep all your eggs in one basket. He also talked about specific advantages to email marketing, and the potential dangers of pay per click on search engines and social media.

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4 Quick & Easy Email Newsletter Tips

By Tim Priebe | October 8, 2013

Are you sending out an email newsletter on a regular basis? If so, there are probably some things you can do to get more mileage out of your time invested, without too much effort. Let’s take a look at four tips that you can implement quickly and easily.

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How To Be A Lazy Online Marketer

By Tim Priebe | September 24, 2013

If you’re anything like me, you may be subject to the occasional bouts of laziness. The only problem is that to market online effectively requires consistency. Whether it’s blogging, social media, or your email newsletter, you’ve got to demonstrate consistency to get people to know, like, and trust you. How can you do that and still be lazy?

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You’re Blogging, Now What?

By Tim Priebe | September 10, 2013

You had been meaning to blog for months, maybe even years. Now you’ve finally started, and you’re even sticking to a schedule. Hooray! Now that you’re actually writing blog entries on a regular basis, what do you do with them?

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Email Newsletter Provider Comparison

By Tim Priebe | July 2, 2013

Which email providers should you look at, and how do they compare? Here are just a few of the more popular, reputable email newsletter platforms. Obviously, you’ll still need to take a look and see how well they fit with you and your organization.

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4 Tips For Picking an Email Newsletter Provider

By Tim Priebe | June 25, 2013

There’s no doubt email marketing for your business is one of the most effective, inexpensive ways to market yourself. And you probably already know that it’s better for you to use a service than sending your email newsletter yourself. So how do you pick that email newsletter service provider? Let’s take a look at four things you should do before picking your email newsletter platform, or provider.

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