So you’ve decided you want to start sending out an email newsletter on a regular basis. You know it will take an investment of time and some money. Now should you pay a monthly fee for a service, or just use your email client or some sort of desktop software to send your email newsletter?
Read MoreSo now that you know the purpose behind your email newsletter and what your plan is for the content, one question remains. How often should you send out your email newsletter? It seems like everyone who runs an email newsletter has an opinion.
Read MoreAn email newsletter is nothing without content. But what content should you include? Let’s take a look at how to plan the content for your email campaigns.
Read MoreYour email marketing has the potential to be your most useful online marketing activities. But if that’s your goal, you need to have a plan. As the saying goes, a goal without a plan is just a wish.
Read MoreSo you’ve made your MailChimp account, or maybe you had T&S create it for you. Either way, now you’re ready to create your very first email newsletter. But how do you get started? MailChimp is definitely our favorite email newsletter management system, but it can be a little intimidating at first. Fortunately, it’s not too hard. Let’s take a look at how to get started.
Read MoreWhen we set up email addresses for our clients that we host, we typically recommend one primary method of checking your email, and that is through Gmail. The great thing about Gmail is that you can check it at any location, on any computer, and on any internet-capable device. When you check your mail through…
Read MoreI have met a handful of business owners out there for whom a website was not an absolute necessity. It happens occasionally. But every single business owner and nonprofit out there can benefit from running a consistent email newsletter. Let’s take a look at four great reasons to start a newsletter.
Read MoreWe send and receive emails all day, but does everyone really know about some of the extra options for sending out emails? Unless you’ve been living under a rock for the past couple years, I would hope that it’s safe to assume that you understand what should go in the “To:” and “Subject:” fields, so…
Read More