One of the questions that comes up a lot when people ask me about blogging is “How long should my blog entries be?” I’ve struggled with the same issue and did a lot of research over the last couple of years to find out what other writers, content strategists, and marketing gurus think.
Read More
Maybe you’ve got a lot of web traffic, but no one seems to stay on your site. No one leaves a comment. No one shares your links. When you ask people if they’ve read your most recent post they say, “Umm… Yeah, it was good. What was it about again?” They haven’t read it, because your blog is hard to read. You might have good ideas, but you aren’t following some basic rules.
Read More
People do business with those they know, like, and trust. If you want people to do business with you, you need some way of establishing that trust. That way, people will feel comfortable approaching you and doing business with you. But if you’re not careful, you may actually be losing that trust with your blog!
Read More
Your readers need to feel like you’re a real person. Otherwise your blog will feel cold and impersonal. While your actual content might be great, the delivery makes a huge difference. Of course, it’s easy for me to say you should write in your own voice. But how do you actually do that?
Read More
Most people that are in business want potential clients and customers to find them. And since we’re in the 21st century, more and more of those people are using Google and other search engines to look for you. So how can you ensure they’ll be able to find you?
Read More
Blogging can be overwhelming for many business owners. You have to create a blog, or pay someone to do so. Then you have to come up with content week after week, more or less. In today’s social media world, the final step is to make sure the blog post is shareable across social media websites. And that’s more than just slapping a Facebook share and Twitter retweet option on there. Let’s take a look at the four elements of a good blog post that’s easily shareable.
Read More
Thanks to Christina Hills for posting the following on her blog. I thought I would share it with my audience as well.
Read More
Happy new year, everyone! Making any new year’s resolutions? Wondering if your business could benefit from a resolution for you to start blogging? Here’s a few questions to ask yourself. Can I write once a week? If you can’t blog at least once a week, don’t bother. One thing worse than no blog at all…
Read More- « Previous
- 1
- 2