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Articles about email marketing

Creating your MailChimp Campaign

By Tim Priebe | December 2, 2014

When you first sign up for MailChimp, you set up your account, create your list, and create a template. Those are typically all one-time activities. So once those are done, it’s time to start creating Campaigns.

Creating your MailChimp template

By Holly Kosec | November 25, 2014

We love anything that makes our clients’ lives easier. A couple years back, MailChimp rolled out their drag-and-drop template creator. This has been great for both us and our clients, because creating a MailChimp template is even easier than it ever was before. You’ve seen in our last two blogs how to create your MailChimp account, and create your first list. Now that you have those taken care of, it’s time to use that awesome drag-and-drop interface.

Creating your MailChimp list

By Holly Kosec | November 18, 2014

MailChimp is a great option if you’re looking to create an email newsletter. In fact, they’re our recommended provider because our clients find them easy to use. Last time we talked about creating your MailChimp account. The next step is to make your List.

Creating your MailChimp account

By Holly Kosec | November 11, 2014

MailChimp is our recommended service provider for email newsletters. They have an easy-to-use interface, great tracking and analytics, and can help keep your email database organized with their bounce tracking and list cleaning. Plus, getting started with MailChimp is simple, quick, and free. So let’s take a look at how to get started by creating your MailChimp account.

7 best practices to build your audience online

By Tim Priebe | September 9, 2014

Social media management can be a challenge. You have to worry about setting up sites like Facebook, Twitter, Google+, and LinkedIn the correct way. You have to share updates on a consistent basis. And you need to build your audience.

The 3 best MailChimp features

By Tim Priebe | August 12, 2014

If you’re running an email newsletter, or considering starting one, there are a lot of options out there to choose from. The decision making process isn’t always easy. But we at T&S have consistently recommended MailChimp for the last few years. Here are a few features that may resonate with you. At the very least, they’re features I’ve found useful.

OOMPHcast #5: JC Riley – Don’t keep all your eggs in one basket

By Tim Priebe | May 21, 2014

JC Riley with AFH Marketing was my guest for this episode. JC shared his experience with us, including advice to not keep all your eggs in one basket. He also talked about specific advantages to email marketing, and the potential dangers of pay per click on search engines and social media.

4 Quick & Easy Email Newsletter Tips

By Tim Priebe | October 8, 2013

Are you sending out an email newsletter on a regular basis? If so, there are probably some things you can do to get more mileage out of your time invested, without too much effort. Let’s take a look at four tips that you can implement quickly and easily.

How To Be A Lazy Online Marketer

By Tim Priebe | September 24, 2013

If you’re anything like me, you may be subject to the occasional bouts of laziness. The only problem is that to market online effectively requires consistency. Whether it’s blogging, social media, or your email newsletter, you’ve got to demonstrate consistency to get people to know, like, and trust you. How can you do that and still be lazy?

You’re Blogging, Now What?

By Tim Priebe | September 10, 2013

You had been meaning to blog for months, maybe even years. Now you’ve finally started, and you’re even sticking to a schedule. Hooray! Now that you’re actually writing blog entries on a regular basis, what do you do with them?