Client overview
Client since 2015
Tipton Children’s Home is a faith-based nonprofit providing a stable, family-style home environment for children in need in Tipton, Oklahoma. Because the organization operates entirely on donations, its website plays a critical role in sustaining the mission.
The challenge
Tipton faced multiple obstacles. Donations were confusing. Recruiting house parents was difficult. Key information was hard to find. While their mission was powerful, their website didn’t clearly guide supporters toward meaningful next steps.
The organization needed improved clarity, stronger calls to action, and a modern presentation that inspired trust with donors and prospective house parents.
How we've helped
Backslash Creative has partnered with Tipton since 2015, supporting multiple website phases. In the most recent redesign, we led strategy, design, and development to improve clarity and conversion. The updated site prioritizes donations and house parent recruitment while simplifying navigation and strengthening trust. It now serves as a central platform for growth and engagement.
Our work
Services utilized
Backslash Creative delivered a website we are truly excited about. The design looks wonderful, the colors are great, and the site feels like a huge step forward for Tipton Children’s Home. We appreciated how easy it was to review the pages, send edits, and work through changes with their team. They were responsive, detail-oriented, and made the process feel simple. This is SO much better than what we had!