Blog

Dive into our insights, expertise, and company culture. We've been blogging since 2008, so enjoy our articles.

ChatGPT prompts for social media

By Tim Priebe | March 27, 2024

Combining AI with social media’s power can improve your marketing if done right. It’s like unlocking a secret level in a game where the rewards are more engagement, deeper connections, and, ultimately, a stronger business presence online. But what prompts should you use?

Is it worth paying someone to do SEO?

By Michela Owen | March 20, 2024

Is forking out cash for SEO services really worth it? Well, not every organization with a website needs to obsess over SEO, aka Search Engine Optimization. If the terms “Google ranking” and “search results” sound like music to your ears, then SEO is for you.

What are the different hubs in HubSpot?

By Leann Priebe | March 13, 2024

One of the reasons we’re a HubSpot Partner is because HubSpot has a bunch of great tools, and their integration is fantastic. They pack a great punch with several of what they call hubs, each designed to streamline different areas of your business.

How does the LinkedIn algorithm work in 2024?

By Tim Priebe | March 6, 2024

LinkedIn has become a great platform for B2B companies and those targeting the more affluent, white-collar demographic. It’s more than just a platform; it’s a critical tool for amplifying your professional narrative, whether for personal branding or elevating your company’s profile.

How to use Pinterest for business

By Michela Owen | February 28, 2024

Let’s talk Pinterest – a platform that’s much more than just a hub for DIY enthusiasts and recipe hunters. For businesses, Pinterest is a goldmine for visual marketing and connecting with a diverse audience.

What is the most credible domain name?

By Tim Priebe | February 21, 2024

Domain names make websites much easier to access, like looking up someone’s name on your phone instead of having to dial their phone number each time. But the domain you pick makes a difference!

Why balance is important to our team

By Leann Priebe | February 14, 2024

Balance isn’t just a concept at Backslash Creative; it’s a part of how we live and work daily. It’s understanding that keeping a healthy work-life balance is a continuous journey, and it requires us to be flexible and aware, both as individuals and as a team.

Blogging for SEO with AI

By Tim Priebe | February 7, 2024

AI has left the world of shows I love (like Star Trek) and entered the mainstream. It’s transforming the way we approach digital marketing, and SEO is no exception. However, the key…

Mailchimp alternatives

By Leann Priebe | January 31, 2024

We love Mailchimp, but we also understand it’s not for everyone. It’s fairly popular, but you may want to explore other options, especially if you don’t like its features or pricing. Let’s dive into some Mailchimp alternatives that may better fit your email marketing needs.

Nonprofit marketing plan

By Michela Owen | January 24, 2024

I love nonprofits and giving back to my community. And I love marketing as well! So, helping nonprofits get strategic by creating a marketing plan is one of my favorite parts of my job!