Here at T&S, we’re big fans of blogging. While we weren’t nearly as good at it back then, we’ve been blogging for our agency since 2008. And our longest continuous blog for a client has been running since 2011. Blogging is great for SEO, connecting with current and potential clients, and demonstrating your expertise and approachability. But how do you actually create a business blog?
I’ve never purchased a domain name myself. But I have owned a digital marketing agency since 2003, so I’ve picked up on some common mistakes to avoid over the years. Plus, technically, I have owned one of our domain names with Tim since 2000. They were expensive back then!
I may be biased since we’ve used it for over a decade, but I think WordPress is a fantastic platform. Millions of people use it to power their websites! And one of the great things about WordPress is the massive library of plugins available for free. But with tons of free options comes legitimate safety concerns.
I’m passionate about our company, what we do, how we help clients, and marketing and design in general. However, it may surprise you to know that even though I own a digital marketing company, this was never my plan. In fact, at one point in college, I thought, “Well, there’s no way I’m ever running my own business.” Little did I know what the future would hold!
We’re proud to work with a variety of nonprofit organizations that are making a difference in the world. We’ve talked about a few of those nonprofits before, but wanted to highlight four more of them that we’re currently working with.
A lot can change in 10 years. I know in my house, there are way more smart speakers in 2022 than the zero we had in 2012. Amazon makes almost daily deliveries to us now, which was much rarer in 2012.
So, should you start a blog for your business or nonprofit in 2022? Or whatever year you’re reading this? Is blogging still a good digital marketing strategy for organizations?
The answer is… it depends.
I’ve shared before how much we love working with nonprofits, especially ones here in the Oklahoma City area. In fact, one of the ones I mentioned was Family Builders, who we’ve worked with for nearly a decade now!