Where is your website losing people?
Most business websites look fine. They also lose visitors at a dozen small points nobody ever checks. A page that loads slowly. A phone number buried three scrolls down. A contact form that asks a stranger for more than a stranger will give.
We’ve been building and fixing websites since 2003. This assessment pairs automated analysis with a real review from our team, so you get 50+ specific, concrete recommendations instead of a letter grade and a sales pitch.
You’ll stop guessing which fix matters most, and start with the one that does.
Our Website Gap Assessment looks at…
Design and first impressions that decide whether a visitor stays past five seconds
Conversion paths, forms, and calls to action, and whether they’re easy to find and finish
Content and messaging that answers what people actually came to find out
Technical health, speed, and mobile experience, and where they’re getting in the way
Our Website Gap Assessment options
Premium Assessment
- Full assessment, expert-reviewed
- Prioritized checklist of action items
- 15-minute video review of your report
- 1-hour consultation
- 90-day roadmap, sequenced by impact
- Delivered in 3–5 business days
Standard Assessment
- Full assessment, expert-reviewed
- Prioritized checklist of action items
- 15-minute video review of your report
- Delivered in 3–5 business days
Starter Assessment
- Full assessment, expert-reviewed
- Prioritized checklist of action items
- Delivered in 3–5 business days
Just finished a Website Gap Assessment and was more impressed than I thought I would be! I knew my website needed some improvements but the advice was backed by data and had clear next steps to fix it. And without a hard sell or pushy close. Highly recommend!
Phil Klutts
405 Leadership Advisors
Backslash Creative performed a Website Gap Assessment for me and gave me some very actionable insights! Tim met with me and provided a detailed document describing what was effective and what needed some improvement. It even shared recommended actions and additional resources.
Rhonda Rundell
RK MissionForce
The Website Gap Assessment was very insightful. The web industry is ever-changing, so our websites must keep up. Tim was very helpful in explaining the Gap Assessment and narrowing down the priority steps to reach more people and tell our story more effectively.
Louise Koonce
HopeWorks Memphis
What to Expect: FAQ
You’ll have your report within 3–5 business days. The automated analysis runs immediately. The extra days are our team reading it and adding the judgment a crawler can’t.
FREE · 5 TO 20 MINUTES
Not ready for an assessment yet?
Start with the Marketing Priorities Snapshot. It’s free, takes 5 to 20 minutes (your choice), and looks at nine areas of your marketing to show you what to fix first.
Your overall score and your biggest gap
Your top four priorities, and what to do about each
A full PDF report, emailed to you
No credit card, and nobody will call you unless you ask.