Is your Mailchimp account working, or just running?
Most Mailchimp accounts we look at were set up once, in a hurry, and never revisited. Audiences that should be one list are three. Tags nobody uses. An automation that stopped firing eight months ago and no one noticed.
Meanwhile the basics that protect your deliverability, authentication, list hygiene, a real unsubscribe path, often never got done at all. That’s how you end up in the promotions tab or the spam folder.
This assessment goes through your account and tells you what to fix, what to turn on, and what to stop paying for.
Our Mailchimp Setup Assessment looks at…
Audience structure, tags, segments, and duplicate contacts
Automations and journeys: what’s running, what’s broken, what’s missing
Domain authentication, deliverability, and compliance basics
Templates, signup forms, and the reporting you should be watching
Our Mailchimp Setup Assessment options
Premium Assessment
- Full account and audience audit
- Deliverability and authentication review
- Prioritized checklist of action items
- Automation and journey recommendations
- 6-month email content plan
- 15-minute video review of your report
- 1-hour consultation
- Delivered in 5–7 business days
Standard Assessment
- Full account and audience audit
- Deliverability and authentication review
- Prioritized checklist of action items
- 15-minute video review of your report
- Delivered in 3–5 business days
Starter Assessment
- Account and audience structure review
- Prioritized checklist of action items
- Delivered in 3–5 business days
Teaming up with Tim was one of our finest decisions. The information in the marketing plan was perfect, and we love the new logo and website. We are extremely pleased with the content.
Bill Zuker
Mannford Church of Christ
Working with Backslash Creative really helped our nonprofit, Beautiful Dream Society. Our donations increased, our capacity increased. While more than just our marketing played into that, we certainly had a better year working with Backslash than we did the year before. I’m thrilled!
Jennifer Riggs
Beautiful Dream Society
Any time I have a question or want to make a change, Tim and his team are available to provide me with sage advice and the tools to make my vision a reality.
Kirsten Land
Land Enterprises Roofing
What to Expect: FAQ
Viewer or manager access to your Mailchimp account. We’ll walk you through granting it, and you can revoke it the day we deliver.
FREE · 5 TO 20 MINUTES
Not ready for an assessment yet?
Start with the Marketing Priorities Snapshot. It’s free, takes 5 to 20 minutes (your choice), and looks at nine areas of your marketing to show you what to fix first.
Your overall score and your biggest gap
Your top four priorities, and what to do about each
A full PDF report, emailed to you
No credit card, and nobody will call you unless you ask.